NUORI is committed to producing formulas that are 100% natural. This means that we only use ingredients that fall into the 3 categories of ingredients that can be labeled natural: natural origin derived, natural origin modified and nature-identical. We also restrict the use nature-identical ingredients to a bare minimum and only use them, if a variant made from plant origin does not exist or cannot be obtained in an environmentally sustainable manner.

As a result of this 100% natural policy, all our products are free from parabens, mineral oils and petrolatums, PEGs, PPGs, MEA, DEA and TEA, phthalates, silicones, and sulfates. We also don't use any synthetic preservatives, stabilizers, fillers, fragrances, or colorants.

We meticulously test all NUORI products and ingredients, but never on animals. We never have, we never will. All NUORI products are cruelty-free.

Where possible, we use recycled materials, non-petrochemical materials and choose renewable source/green plastics.

All NUORI boxes are made of FSC certified cardboard and paper.

To learn more about our sustainability initiatives, we encourage you to visit our COMMITMENT TO SUSTAINABILITY page.